We have the `# frozen_string_literal: true` comment on all our
files. This means all string literals are frozen. There is no need
to call #freeze on any literals.
For files with `# frozen_string_literal: true`
```
puts %w{a b}[0].frozen?
=> true
puts "hi".frozen?
=> true
puts "a #{1} b".frozen?
=> true
puts ("a " + "b").frozen?
=> false
puts (-("a " + "b")).frozen?
=> true
```
For more details see: https://samsaffron.com/archive/2018/02/16/reducing-string-duplication-in-ruby
This reduces chances of errors where consumers of strings mutate inputs
and reduces memory usage of the app.
Test suite passes now, but there may be some stuff left, so we will run
a few sites on a branch prior to merging
